To start and run an e-commerce business is, by no means, an easy feat. When you start an online store, to ensure it actually succeeds and makes a name for itself is another challenge altogether. In a world as competitive as today, where businesses aren’t just competing at a local level, but at a global […]
Big Data Solves Website Loading Issues For Foreign Traffic
Big data is helping online entrepreneurs address some of the most pressing obstacles that they have faced for years. Marketers have utilized deep learning technology to get a better understanding of their customers, so they can refine their creative and targeting strategies. However, there are less obvious applications of big data that are equally important. […]
How Big Data Has Impacted The Real Estate Industry
Big data has made its way into virtually every industry. The real estate profession is no exception. Real estate professionals all over the world are benefiting from big data in a number of ways. CIO has published a very introspective article on eight companies that are using big data to disrupt the real estate industry. […]
New Data Scientists Must Avoid these 4 Data Fallacies
There are countless applications of machine learning in 2019. The demand for machine learning developers is growing at a rapid pace. MIT recently announced that it is committing $1 billion to a new program to educate technology professionals about machine learning and artificial intelligence. New academic programs are likely to be launched to focus on […]
How Cloud Computing And Robotics Play A Role In Industrial Automation
All technologies today are connected to cloud computing. And unsurprisingly, robotics as well. The biggest beneficiary of this mix of novel and complex technologies seems to be the manufacturing sector. By the end of this year, the global expenditure of robotics and robot-related services will reach approximately $135 bn. As a comparison, the 2015 expenditure […]
Optimizing SaaS Pricing Strategy Based On Data Analysis
Trying to create the ultimate SaaS pricing strategy is tricky, to say the least. The point is to make yourself and your customers happy – you want your product to be properly aligned with value so you can earn revenues from it, while on the other side clients want something they deem “affordable.” If the […]
What To Know About The Importance Of Analytics In Content Marketing
Among the various factors that play a role in the content marketing decision-making process, analytics ranks near the top of the list. However, not many people understand the benefits of using various analytics tools for marketing a business. Two Experts Share their Perspective on the Benefits of Analytics in Marketing Elissa Hudson has covered the […]
Intent Data 101: What B2Bs Need To Know About This Information
Data is in the air businesses breathe and the water they drink; it is impossible to run a business successfully in 2019 without an ample amount of information about customers, competitors and more. However, too often, businesses make major mistakes when it comes to data collection. It’s possible, easy even, to collect too much data, and […]
The Most Pressing Threats To Cloud Computing And How To Thwart Them
If your business isn’t using the cloud, it’s safe to say you are behind the times. The cloud is a critical tool for coordinating and collaborating, and it has long been much easier and safer for businesses to use the cloud to store data, complete processes and more. It’s no wonder that an estimated 83 […]
How Continuous Testing Is Hitting Shift Left On Security
When developers are looking at security issues in their programs, they can take one of several different approaches. Historically, though, the majority of developers have focused on a practice known as “shifting right.” To shift right, in security nomenclature, is all about identifying bugs and weaknesses after launch and then making adjustments to deal with […]