At ApacheCon North America, Christopher Crosbie gave a keynote talk title “Yet Another Resource Negotiator for Big Data? How Google Cloud is Enhancing Data Lake Processing with Kubernetes.” He highlighted Google’s efforts to make Apache big-data software “cloud native” by developing open-source Kubernetes Operators to provide control planes for running Apache software in a Kubernetes […]
Google Introduces Cloud Storage Connector for Hadoop Big Data Workloads
In a recent blog post, Google announced a new Cloud Storage connector for Hadoop. This new capability allows organizations to substitute their traditional HDFS with Google Cloud Storage. Columnar file formats such as Parquet and ORC may realize increased throughput and customers will benefit from Cloud Storage directory isolation, lower latency, increased parallelization and intelligent […]
Article: Data Analytics in the World of Agility
Is it all about customer-centric business, or is there any data left? Can we integrate data analytics and customer empathy? This article explores how we can move towards a more customer-centric business and what information we require in order to understand the most valuable thing we have: our customer. By Almudena Rodriguez Pardo
An Introduction to Structured Data at Etsy
Etsy recently published a blog post detailing how they store and manage structured data. Etsy is a marketplace allowing sellers to post one-of-a-kind items. Their landing page slogan “If it’s handcrafted, vintage, custom or unique, it’s on Etsy.” reveals that uniqueness is a selling point for Etsy. As long as an item falls within the […]
6 Data-Driven Marketing Strategies That Are Revolutionizing Sales
The sales profession is responding to major changes brought by big data. The big data revolution is making the sales industry more efficient and effective than ever. In 2019, Forbes contributor Louis Columbus wrote a great article on the ways that big data is changing the sales and marketing profession. His article talked about utilizing […]
Machine Learning Provides An Edge With Amazon FBA Product Selection
Machine learning is tremendously beneficial for many e-commerce companies. Marketing expert and founder of Crazy Egg, Neil Patel, has discussed the benefits of machine learning in e-commerce. They are using machine learning and predictive analytics to forecast market trends, which can be very useful as they strive to grow. One of the biggest applications of […]
4 Signs Your Business Needs Professional IT Support
American small and medium-sized businesses spend nearly $700 billion a year on technology. Utilizing the power of technology is essential when trying to gain a competitive edge. The more software programs and apps you have in place, the higher the need for professional information technology support will become. The biggest mistake you can make as […]
Amazon Releases AWS Lake Formation to General Availability
Recently, Amazon announced the general availability (GA) of AWS Lake Formation, a fully managed service that makes it much easier for customers to build, secure, and manage data lakes. By Steef-Jan Wiggers
Insiders Cite The Wondrous Benefits Of Big Data In Fortnite
Big data in the gaming industry has played a phenomenal role in the field. We have previously talked about the benefits of using big data by gaming providers that offer cash games, such as slots. However, more mainstream games use big data as well. Fortnite is one of the games that uses big data to […]
AI Advances Minimize Risk of Site Accessibility Lawsuits in eCommerce
AI has become an important factor in the ecommerce industry. The benefits of AI in ecommerce include enhancing products, optimizing processes, identifying new markets and more. Now, a new benefit of AI is joining the list: avoiding the risk of website accessibility lawsuits. Website accessibility lawsuits against ecommerce companies are becoming common. These companies need […]